ColdIQ GTM Skills for Claude Code

A complete library of Claude Code skills for Go-To-Market teams — 7 master skills (52 sub-skills) + 33 standalone skills.

Overview

Collection	Skills	Description
Master Skills	7 orchestrators, 52 sub-skills	Deep, multi-step GTM workflows with routing intelligence
Standalone Skills	33	Quick-reference knowledge bases for specific topics

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Master Skills (master-skills/)

Each master skill is an orchestrator that automatically routes your request to the right sub-skill. Just ask a question — the orchestrator handles the rest.

Clay — 9 sub-skills

Expert Clay platform consultant for B2B data enrichment and workflow automation.

Sub-Skill	Description
claygent	AI research agent for web research and custom data extraction
company-enrichment	Firmographic, technographic, and contextual company data
conditional-logic	Clayscript formulas, conditional runs, credit-saving logic
debugging	Troubleshoot workflows, fix mistakes, stop credit waste
email-waterfall	Email waterfall enrichment for 85%+ coverage
people-enrichment	Find and enrich contacts using people search and LinkedIn
phone-enrichment	Phone number waterfall for direct dials and mobiles
scoring	Lead scoring systems with formulas and enrichment data
table-setup	Table structure, data types, imports, and auto-update

Cold Email — 7 sub-skills

Expert cold email strategist for B2B outbound campaigns.

Sub-Skill	Description
atl-messaging	Emails for VP/C-Level/Director personas
btl-messaging	Emails for Managers and Individual Contributors
first-touch	First cold emails using proven frameworks
follow-up	Email 2 and Email 3 with rotating value props
personalization	Personalization strategies and AI prompts at scale
re-engagement	Revive cold or lost leads
subject-lines	High-performing subject lines with A/B testing guidance

LinkedIn Ads — 8 sub-skills

Expert LinkedIn Ads strategist with 3-layer funnel architecture.

Sub-Skill	Description
audiences	Targeting, exclusions, and ABM account lists
ads-outbound-sync	Sync ad engagement with outbound sales for ABM plays
bidding	Bidding strategies, budget allocation, cost optimization
campaign-setup	3-layer funnel, retargeting segments, pre-launch checklists
copy	High-converting ad copy using Voice of Customer data
creative	Format selection, Thought Leader Ads, refresh cadence
measurement	Attribution, KPIs, conversion tracking with Insight Tag + CAPI
optimization	Troubleshoot underperforming campaigns

LinkedIn Content — 7 sub-skills

Expert LinkedIn organic content strategist for B2B founders and GTM leaders.

Sub-Skill	Description
hooks	First 210 characters using 8 hook formulas
storytelling	Post body structure with AIDA, PAS, BAB frameworks
formats	Format selection with reach multipliers (Carousels 2.5-3.5x)
scheduling	Posting times, frequency, Golden Hour routine
engagement	Comments, DMs, dwell time, platform limits
cta	Call-to-actions and profile optimization for conversion
repurposing	Repurpose content across formats and creator tools

List Building — 6 sub-skills

Expert B2B list builder for 100K+ emails/month workflows.

Sub-Skill	Description
define-icp	ICP with 3-layer framework and 100-point scoring
source-companies	Find companies from Apollo, Sales Nav, Google Maps, etc.
find-contacts	Boolean search, Clay Find People, export tools
qualify-accounts	ICP scoring matrices, ABM tiers, intent data
clean-validate	Email/phone verification, bounce rates <1%, hygiene schedules
deduplicate	Remove duplicates, merge multi-source data

n8n — 6 sub-skills

Expert n8n workflow automation consultant for B2B GTM teams.

Sub-Skill	Description
workflow-design	Production-ready workflow architectures for GTM
triggers-webhooks	Webhooks, cron, app triggers, authentication
error-handling	Retries, dead letter queues, circuit breakers
clay-integration	Bidirectional Clay + n8n integrations
crm-automation	HubSpot, Salesforce, Slack lead routing and alerts
self-hosting	Docker, PostgreSQL, queue mode (~$55-140/month)

Signal Sourcer — 9 sub-skills

Expert in signal-based selling achieving 35-40% reply rates.

Sub-Skill	Description
job-changes	Job change signals, 3x response rate, days 14-45 window
funding	Funding rounds, 2-4 week outreach window post-announcement
hiring	Job postings, leaving employees, growth trajectory signals
website-visitors	Visitor identification (RB2B, Warmly), 25-30% reply rate
company-events	M&A, expansion, IPO, leadership changes
tech-changes	Vendor switches, new adoption, stack monitoring
competitor-signals	G2 comparisons, bad reviews, competitor customer targeting
content-engagement	LinkedIn likes/comments, webinar attendance, Trigify
multi-signal	Signal scoring framework with tiers and action thresholds

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Standalone Skills (skills/)

Quick-reference skills for specific GTM topics.

Email Copywriting

Skill	Description
cold-email-4-sequence	Standard 4-email sequence framework
atl-btl-messaging	Above/Below the line messaging framework
email-writing-frameworks	5 proven email frameworks
josh-braun-copywriting	Josh Braun's 5 writing principles
coldiq-messaging-templates	6 ColdIQ messaging templates
cold-email-templates-34	34 cold email templates library
email-1-variations-7	7 Email 1 variations

GTM Strategy

Skill	Description
buying-signals-6	6 buying signals ranked by correlation
gtm-plays-11	11 GTM plays with execution details
gtm-philosophy	Core GTM philosophy principles
outreach-4-categories	Inbound/Postbound/Bridgebound/Outbound

Sales Triggers (Flip The Script)

Skill	Description
inbound-triggers-30	30 inbound premises
bridgebound-relationship-39	39 relationship-based triggers
bridgebound-history-16	16 history-based triggers
bridgebound-in-market-20	20 "in market" triggers
bridgebound-symptoms-11	11 symptoms/signs triggers
bridgebound-firmographic-15	15 firmographic triggers
outbound-triggers-6	6 outbound premises

Personalization

Skill	Description
personalization-6-buckets	Complete 6 buckets framework
personalization-hooks	Strong vs Lite hooks
personalization-playbooks	Camp/No-Camp playbooks
ai-personalization-prompts	6 AI prompts (lemlist style)

List Building & Clay

Skill	Description
lead-sources-guide	Lead sources + Clay templates
list-building-tips	Pro tips for list building
clay-enrichment-9step	9-step workflow + 58 templates
clay-buying-signals-5	5 buying signals for Clay

LinkedIn

Skill	Description
linkedin-limits-warmup	Limits 2024 + warm-up protocol
linkedin-campaign-complete	Complete campaign guide
linkedin-success-factors	7 key success factors

SDR Tools

Skill	Description
sdr-master-prompts	ColdIQ SDR master prompts
sdr-outbound-rules	Writing rules + 8 frameworks
cold-call-scripts	1-min script + no-show script
email-metrics-benchmarks	Metrics + benchmarks

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About ColdIQ

ColdIQ designs custom Go-To-Market systems combining intent data, enrichment workflows, Clay automation, and outbound execution.

Learn more at coldiq.com

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Built for Claude Code by ColdIQ